NPR: On The Media “Obama’s Web Strategy”

A fascinating report from NPR:On The Media (from WNYC/New York) which I found a great introduction to our breakfast this week “The Next President and the Media: Who’s Really In Charge Here?” on Thursday morning:http://wemedia.com/events/nextpresidentmedia/

Net Routes
November 07, 2008

The Barack Obama campaign’s winning web strategy employed the latest in social networking to create a highly efficient update of old-fashioned politicking. Marshall Ganz designed the field-organizer and volunteer training systems that turned Obama’s campaign volunteers into organizational leaders.

FOR THE COMPLETE INTERVIEW IN AUDIO AND TEXT CLICK HERE