POIA: The Public Online Information Act
March 21, 2010 by Bill Sobel
Filed under Rants & Raves, Technology
I was so impressed when I received the following email from my congressman, Steve Israel regarding POIA: The Public Online Information Act. For those of you unfamiliar with POIA, in the age of the Internet, government is transparent only when public information is available online. The Public Online Information Act (POIA) is legislation, introduced by [...]
TV on the web viewership up 300% since 2006
March 19, 2010 by Bill Sobel
Filed under Technology
Almost one in four (22%) now watch complete episodes via streaming, downloaded video Menlo Park, CA; March 18, 2010: A new report from Knowledge Networks (KN) provides fresh evidence that TV and the Internet are becoming increasingly interchangeable when it comes to viewing network programs. Among Internet users in the 13-to-54 and 18-to-34 age groups, [...]
Integrating the 3 Screens
September 24, 2009 by Bill Sobel
Filed under Industry News
Interesting article from “Defining Insights” from my friends at Definition6 Integrating the Three Screens That Matter in Your Interactive Marketing Programs Where does video fit into your interactive marketing strategy? Today, many brands are asking themselves this question, trying to find new ways to integrate video across the three screens that matter: TV, Internet and [...]

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