Mobile DTV – Game Changer or Too Late?

  Receiving a big send-off from manufacturers at last week’s CES, free mobile digital television could either be part of broadcast TV’s salvation, or a non-starter. With under-30′s used to watching on their computers or downloading to their portable devices, mobile DTV could be either a revenue generator for local stations or just a big [...]

Integrating the 3 Screens

Interesting article from “Defining Insights” from my friends at Definition6 Integrating the Three Screens That Matter in Your Interactive Marketing Programs Where does video fit into your interactive marketing strategy? Today, many brands are asking themselves this question, trying to find new ways to integrate video across the three screens that matter: TV, Internet and [...]