101 Uses For Quick Response (QR) Codes

Many of you remember our event earlier this year on the subject of Augmented Reality. It was a great event and I am still getting feedback about it…including my good friend Dan Smigrod, CEO & Chief Creative Officer at GREAT! Dan has been in the media &  entertainment markeing/promotion business for many years and has [...]

Augmented Reality Primer

With all the buzz about augmented reality phone apps from Layar and Sekai and a SobelMedia event in the works, we thought these links would help bring you up to speed on the technology: Augmented Reality vs Virtual Reality from TechCrunchAugmented Reality in WikipediaEsquire Magazine Augmented Reality “Issue” Blog entry from Programmer JoeAnd what is [...]

ZOOZbeat: iPhone app with a beat!

One of my oldest friends in the business, GREAT! CEO & CCO Dan Smigrod let me know that his Agency was just engaged to handle social media and fan engagement for ZOOZbeat . If you have always dreamed about playing along with the band, the ZOOZbeat app for iPhone is the first mobile Music Recreation [...]

Happy Birthday Hulu!

Timing is everything. Today marks the 1st anniversary of the official launch of Hulu. Hulu,  founded in March 2007 by NBC Universal and News Corp as a destination to help people find and enjoy the world’s premium video content when, where and how they want it. Ironically, our upcoming December guest speaker, George Kliavkoff, Chief [...]